UltraPlus is a premier service center for servicing used phones and tablets in Dubai, a city that is the new silk-road for the global secondary trade of used mobile phones, a market that currently stands at $57 billion in 2023 and is expected to reach $131 billion by 2029. We stand as a go-to hub for repair and refurbishment services providing extended life and durability for devices by improving their quality and performance. With highly trained chip level technicians and engineers, we are the number 1 destination for mobile traders worldwide. We serve clients in Middle East, Europe, South and North America, Asia and Asia Pacific, Africa, and Australia.
Our aim is to be your trusted partner for growing together in the secondary market of phones that currently trades 350 million devices a year and has doubled in size since 2017 with an annual growth of 10% exceeding the growth of new phones. As many as 58% of these mobile devices (203 million units) required repair, refurbishment and resale in 2022 and 2023. This number will increase further as demand for refurbished phone grows further according to the International Data Corporation (IDC). Here comes our role to provide an ultra plus service of testing, grading, fixing, refurbishing, and renewing those devices.
We work towards achieving the Sustainable Development Goals of the United Nation by re-using technology, giving devices longer life, and giving more people access to mobile technology. Refurbishing used phones means a more sustainable ecosystem and giving enterprises, governments, and educational institutions access to more affordable, high-quality devices.